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Steve Burd, Chairman, President & CEO of Safeway, Inc.

For nine years ABL's recognized the bold innovators forging a pathway to value-driven healthcare - medical care that's both high quality and cost-effective. This year ABL pays particular homage to a captain of industry who's inspiring healthy behavior among Safeway's 30,000 non-unionized workforce and as a model for the nation. By actively engaging regional and national policy makers in the healthcare debate, Steve Burd has leveraged his prestige as the Fortune 50 CEO of one of America's largest and most admired retailers to help create a new model for healthcare.

Steve's contributions as a Leader of Innovation in Healthcare include:

Reversing the national trend of rising healthcare costs through an innovative plan for its non-unionized workforce that pays 100% of preventative care
Providing richer healthcare benefits, while reducing their overall costs
Emphasizing preventative care, wellness programs, and proactive care management, based on meeting individual needs and rewards for healthy behavior
Allowing employees to take more control of their healthcare decisions
Forging new partnerships and coalitions to achieve meaningful reform.

Come hear Steve Burd share how he's done it...and stay to see the presentations and select which of the nine Innovative Finalists (in Healthcare Information Technology, Medical Technology, and Approaches to the Delivery of Healthcare) will take home the 2007 ABBY Awards!

This year's nine ABBY Finalists represent some of the most innovative Value-Driven Healthcare solutions to significant healthcare challenges facing the industry today. These organizations have developed proven approaches that have achieved quantifiable results in three categories: