Roland Celebrates 25th Anniversary with Number One Ranking in Durable Graphics Market

Hamamatsu, Japan, March 8, 2006 – Roland DG Corporation has announced its 25th anniversary, a milestone that marks the company’s rich history of innovation and leadership in the digital printing, engraving and product modeling industries. Founded in 1981 as an affiliate of Roland Music, Roland DG Corporation introduced its first A-size pen plotter in 1982 and has since evolved into a $350 million organization with offices worldwide.

“It is gratifying to look back on where we started and see how far we’ve come," said Masahiro Tomioka, president of Roland DG Corp. “Today’s Roland is stronger than ever with record sales in every area of the globe. And with continued technological innovations on the horizon, we are well positioned for future growth and success."

Leading Provider of 30" and Larger Wide-Format Inkjet Printers Worldwide

According to 2005 worldwide market share studies, Roland enjoys a commanding lead in sales among manufacturers of wide format inkjet printers in the durable graphics industry. Roland’s growth and success is further reflected in the company’s financial results, which reflect record revenues and profits for 2005. Company officials attribute these achievements to both a strong technology base and a customer-driven focus.

“Today’s business climate demands efficient, on-demand manufacturing capabilities," Tomioka said. “Roland DG was able to meet the increasing demands from a variety of geographic and business markets thanks to innovative production techniques such as Roland DG’s scalable cell production utilizing proprietary technology which we call ‘Digital Yatai.’ Yatai is just one result of Roland’s Digital Value Engineering (DVE) which combines development, production and marketing into a single integrated process for faster concept-to-market time."

Award-Winning Product Line

Ranging in size from 30" to 104" in width, Roland’s flagship inkjet line includes the SOLJET™ and VersaCAMM® printers and printer/cutters. Equipped with new, tougher ECO-SOL™ MAX ink, their quality and precision have been recognized worldwide. Roland inkjets have won numerous industry awards including multiple Andre Schellenberg Awards, and repeated victories at the DIMA Digital Printer Shootout and DPI Product of the Year competitions. Other honors include the Seybold Hot Pick award, PEI Cool2 Award, 3D Design Magazine’s Editor’s Choice Award, Digital Output Readers' Choice Awards, and Graphic Design’s “Fall Forty."

In addition, Roland offers high-performance aqueous inkjet printers, precision vinyl cutters, engravers, a photo impact printer, and a line of 3D scanners and milling machines for applications ranging from jewelry design to rapid prototyping.

Roland DGA Corporation

Roland DGA Corporation and affiliated companies are pioneers in the development of innovative digital technology for creative professionals. From its inception as part of world-renowned Roland Music, Roland DGA Corp. has introduced an award-winning product line that continues to set new standards for precision, reliability and performance. Professionals worldwide rely on Roland equipment and personnel everyday in the sign, graphic arts, fine art, photography, engraving and 3D modeling industries.

Headquartered in Irvine, California, Roland DGA Corp. serves as the U.S.-based marketing, distribution and sales arm of Roland DG Corporation of Hamamatsu, Japan. Affiliated companies include Roland US and Roland Audio in Los Angeles, CA; Rodgers Instrument Corporation of Hillsboro, OR; and Edirol Corporation of Seattle, WA. Roland DG Corporation is listed on the Tokyo Stock Exchange.

Roland DGA is ISO 9001:2000 certified, and Roland DG is ISO 9001:2000 and 14001 certified. Roland’s Color Products strategic business units market and support the company’s advanced inkjet technologies in North and South America (except Brazil) through its Authorized Resellers.

For more information on Roland Color Products, please call (800) 542-2307 or visit the Web site at www.rolanddga.com. For more information on Roland’s Advanced Solutions Division, please call (888) 273-8895 or visit the Web site at www.rolandasd.com.

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Roland MPX-70 Now A Complete Business Solution

The Photo Impact Printer also comes with a reduced list price of $2995

LAKE FOREST, CA. March 3, 2006 The MPX-70 Photo Impact Printer is now Roland BizTools® Certified, making it a complete solution that comes with everything required to start and run a successful business. This includes a smart business guide loaded with market research and case studies, bundled software, materials, merchandising support and technical assistance.

“The MPX-70 is our first BizTools® certified product," said David Olson, Roland ASD business development manager. “After customers register the product, we literally ship them an entire business in a box. It is packed full of everything needed to launch a successful personalization business."

With a new list price of just $2995, the MPX-70 permanently imprints photos into everything from jewelry and awards to key chains and Zippo® lighters. The high-end desktop device removes no material and operates quietly, making it ideal for jewelry stores, mall kiosks and photography studios.

 

Roland MPX-70 BizTools® include the following:

Materials Starter Kit

The MPX-70 materials starter kit comes with $2,000 of built-in profit potential. The starter kit is valued at $200 and includes a wide variety of the most popular blanks, from dog tags and charms to pendants and chains. They come in a full range of attractive metals, including gold and rhodium-plate. Once personalized, the starter kit materials enable retailers to earn up to $2000 very quickly.

Merchandising Kit

The Roland MPX-70 merchandising kit makes it easy to show potential customers the latest personalized products. A handsome display case shows off the MPX-70’s brilliant, photo-realistic output. This powerful marketing tool also comes with window posters, counter cards and brochures.

 

Software
Bundled Dr. METAZA2 photo editing software makes it easy to manage images and add text, frames and borders. It even allows users to remove backgrounds and rotate text and images. The software imports data files in JPEG or BMP format and accepts data from digital cameras and compatible scanners. No other program is needed.

Setup & Training
With a USB port, the MPX-70 sets up as easily as a desktop printer. Once up and running, customers are ready to imprint in just three quick steps. Import an image via scanner or digital camera. Layout and edit their graphics. And press print!

As if this three-step workflow was not easy enough, Roland has included a training DVD for new users. Narrated by Rick Rivera, Roland ASD engraving & cutting application engineer, the video demonstrates each step of the process. It also covers tips and tricks that will help customers produce best possible output.

Technical Support
When customers buy a new MPX-70, Roland extends 90 days of free telephone tech support. From 7:00am to 5:00pm PST on weekdays, Roland product experts are ready to help new customers in any way. At 888-273-8895, they will answer questions covering everything from machine maintenance to technical tips and tricks.

Roland also offers complimentary tech support on its Web site, which is located at www.rolandasd.com/support. Roland product experts assist customers by promptly emailing them documents with clear, step-by-step instructions. They keep the Web site updated with a full library of FAQs, product manuals, firmware updates, and other helpful documents that are customer accessible. Online user forums let customers share important product and market information with their peers around the country.

Roland Advanced Solutions Division
Roland ASD develops advanced solutions for the sign making, engraving, photography, jewelry design and CAD/CAM industries. Major products include CX series vinyl cutters, EGX series engravers, MDX series milling machines, LPX series 3D laser scanners and MPX series photo impact printers. The strategic business unit is a division of Roland DGA Corporation – an industry leader in wide-format printing and integrated print/cut technology. Roland ASD serves customers throughout North and South America with cutting-edge technologies and skilled dealers. For more information, please call (888) 273-8895 or visit the Web site at http://www.rolandasd.com.