"Innovations in Healthcare IT & Telecommunications Tech" ABBY Award Winner  
Epocrates’ Mobile and Online Medical Reference Software:  Epocrates helps support physicians’ decisions from diagnosis to treatment, by providing critical clinical information at their fingertips without having to leave a patient’s side. More than 900,000 healthcare professionals, including one in three U.S. physicians and 40% of U.S. medical students, use Epocrates’ innovative mobile and web-based products to help them reduce medical errors, improve patient care and increase productivity. The company’s trusted clinical content is developed by physicians and pharmacists and is continuously updated to keep users informed. The Institute of Medicine reports that medication errors result in over $3.5 billion in extra costs. By helping clinicians avoid medication errors and improve patient safety, Epocrates plays an important role in reducing the overall cost of quality healthcare. In fact, over 60% of physicians credit Epocrates for helping avoid medical errors each week, which translates to millions per year. The federal government also estimates it could save $22 billion over the next decade by increasing the use of generic drugs.